In this eBook, we will cover a wide range of topics for successfully launching (or relaunching) an email marketing campaign and strategy. We will cover everything from the basic essentials and concepts for building a marketing email, growing your marketing list and calculating your ROI on every marketing email you send. We will examine many concepts within the eBook including some of the following:

 

• Outline And Set-Up A 12-Week Email Marketing Campaign For Prospects

• 15 Step Checklist For Creating High Performing Marketing Emails

• Segmenting Your Audiences And Lists

• How To Win More Search Work From Past Clients Using Email Marketing

• Calculating Your ROI And Marketing Spend For Email Marketing Campaigns

• How To Capture Leads Using Content And Web Pages

• 6 Ways To Capture Leads On Social Media